We did the research, we put in the strategic work, built the machine and the paint is finally dry. It’s time to activate your program and put it through its paces. And, to make sure everything’s working as it should, we augment our thinking and tactics with regular measurement tune-ups to keep you going strong.


On your mark, we get everything set … then we hit the ignition on your tailor-made marketing materials and go! And after the initial launch event, we’ll keep humming away on bringing your vision to life, both internally and externally, over the next few days, weeks, and months—with consistent check-ins to steer clear of any bumps.

Measure and optimize

Using the latest tools and technologies, we measure the return on your B2B marketing strategies and use the findings to continually improve on your tactical executions and build a feedback loop into every brand/demand program we create.