Patti Bianchi 
Director of Public Relations
Patti got an early peek into how an agency works—her father and mother ran one. The food industry is all in the family, too—everyone from her grandfather on down is in the business. She also got the inside track on PR at Tower Show Productions: She was working part-time there even before she finished college.
By the time she left Tower, she was booking celebrities, securing entertainment, drawing up floor plans, selling booths, writing releases, spearheading co-op promotions, creating marketing materials and concepting contests. Phew! Talk about on-the-job training for servicing her primary client today, Corn Products International/National Starch.
